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Truesport Alliances, Ltd. Opens TapouT Training Centers in Gatineau, Quebec and Boston, Massachusetts


MMA Fitness Facilities Continue Growth in East Coast Markets
LAS VEGAS, NV, Jan 19, 2010 (MARKETWIRE via COMTEX) -- Truesport Alliances, Ltd. (OTCBB: SEWE) is officially opening the doors of the new TapouT Training Center in Gatineau, Quebec and Boston, Massachusetts.
Truesport Alliances, Ltd. has cultivated an unparalleled client base consisting of the top MMA brands, including TapouT, the premier mixed martial arts apparel, gear and lifestyle brand. With the MMA culture quickly becoming a standard in sports excellence, TapouT Training Centers will offer a full complement of MMA training and classes open to the public.

The TapouT Training Centers will be the third and fourth stand alone fitness facilities of its kind to be built by the company, whose brand has become synonymous with the attitude and prominence of mixed martial arts. TapouT's distinctive, authentic logo graces everything from clothing, accessories, and gear, to nutrition products and a magazine, as it does within the training center.

Designed for everyone at all fitness levels, the TapouT Training Center is predominately a class based fitness facility with a full schedule that features a spectrum of MMA themed training. In addition to a broad spectrum of martial arts instruction, the majority of the cardio/fitness classes are non-contact.

Amateur and professional fighters will have the opportunity to train with TapouT Certified Instructors. Classes or private sessions will be available with some of the world's most decorated instructors. Additionally, the TapouT Training Center will offer children's classes available for all ages.

For more information about TapouT Training Center, visit www.tapouttc.com.

About Truesport Alliances, Ltd.

Truesport Alliances, Ltd. is the premiere logistic marketer of branded concepts and equipment, partnering with the mixed martial arts (MMA) industry leaders. Embedded with the explosive growth MMA sport, the company's current clientele base includes the industry's top brands such as UFC, TapouT, Strikeforce and Gold's Gym. Visit the Truesport Alliances, Ltd. website at www.truesportltd.com.



Media Contact:
Noël McDaniel
Email Contact
702-838-2686


SOURCE: Truesport Alliances, Ltd.



CONTACT: http://www2.marketwire.com/mw/emailp...06C3EB94588963

Copyright 2010 Marketwire, Inc., All rights reserved.
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SUBJECT CODE: Lifestyle and Leisure:Personal Care/Fitness
Sports:Equipment and Accessories
Sports:Competitions and Venues
Lifestyle and Leisure:Recreation

A friend of mine told me about this stock and i got very excited because it combines two things i enjoy,watching mma and making money . I will be taking a position in this today. Go brock!!!!!

Truesport Alliances, Ltd. Leads in Providing the Mixed Martial Arts (MMA) Industry
MMA Company Seeks to Dominate With the Fastest Growing Mainstream Sport in the United States

LAS VEGAS, NV, Jan 19, 2010 (MARKETWIRE via COMTEX) -- Truesport Alliances, Ltd. (OTCBB: SEWE) is a leader in providing products and services to the MMA industry. With the MMA culture quickly becoming a standard in sports excellence, Truesport Alliances, Ltd. has cultivated an unparalleled client base consisting of the top MMA brands.
"Truesport Alliances, Ltd. provides turn-key products and services that are second to none. We have revolutionized the MMA industry through the integration of modern day design, engineering, manufacturing and back-end solutions," remarked Scott Ence, President of Truesport Alliances, Ltd.
"We have assembled an elite clientele base that encompasses all aspects of the MMA industry. With products and services available for everything from the home gym to event production, our knowledge and experience has positioned us as a focal point for the MMA industry."
By building an unprecedented portfolio of products and services to the MMA community, the company looks to dominate within the fastest growing mainstream sport in the United States.
About Truesport Alliances, Ltd.
Truesport Alliances, Ltd. is the premiere logistic marketer's of branded concepts and equipment, partnering with the mixed martial arts (MMA) industry leaders. Embedded with the explosive growth MMA sport, the company's current clientele base includes the industry's top brands such as UFC, TapouT, Strikeforce and Gold's Gym. Visit the Truesport Alliances, Ltd. website at www.truesportltd.com.
Media Contact:
Noël McDaniel
Email Contact
702-838-2686


SOURCE: Truesport Alliances, Ltd.
CONTACT: http://www2.marketwire.com/mw/emailp...7BA081292E913A

Copyright 2010 Marketwire, Inc., All rights reserved.
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SUBJECT CODE: Sports:Equipment and Accessories

Truesport Alliances, Ltd. is the premierelogistic marketer’s of branded concepts and equipment, partnering with the mixed martial arts (MMA) industry leaders. Embedded with the explosive growth MMA sport, the company has cultivated synergistic relationships with top industry brands as TapouT, UFC, Strikeforce and Gold’s Gym.

SEWE is a definite stock to watch. I put this one on my radar list. Stock traded this moring with a wide spread and then tightened up and took off. I looked at this company and from what I can see this company is going to be huge. Imo this company is going to be a house hold name like Golds gym, La fitness, Oxygen or Tiger Schulmann gym. What makes this one diffrent is that this gym is based around MMA fighting. They offer trainers to instruct Tapou T , along with karate and normal basic equipment. With MMA fighting being one of the fastest growing sports this company is going to expand just as fast as the sport. Also the company has a line of clothing ,accsessories and nutrition products. This is a great time to take advantage of this company while the price is low. I have compared this to simlar compaies like NYSE:LTM- Life Time Fitness Inc, which is trading at $24.63 a share. This young company has all the potental of being the same

SEWE-
Is a training center for MMA fighting & also offers design services
http://7baseconsulting.com/index.php

Mark "The Hammer" Coleman Trains for UFC(R): 109 at Truesport Alliances, Ltd.'s TapouT R&D Training Center
Team Tompkins Training MMA Fighting Legend for Bout Against Randy Couture

.Press Release Source: Truesport Alliances, Ltd. On Thursday January 21, 2010, 4:30 pm
LAS VEGAS, NV--(Marketwire - 01/21/10) - Truesport Alliances, Ltd. (OTC.BB:SEWE - News) announced that MMA legend, Mark Coleman is training for UFC: 109 at Truesport Alliances, Ltd.'s TapouT Research & Development (R&D) Training Center, located in Las Vegas, NV. Coleman, the first UFC Heavy Weight Champion, is training with famed MMA coach, Shawn Tompkins.

"I started training Mark Coleman for the Stephan Bonner fight for UFC: 100. Mark and I have a long history together and he has been training hard for this fight," said Shawn Tompkins of Team Tompkins, also the head coach at the TapouT R&D Training Center.

"The addition of Team Tompkins to the TapouT R&D staff has been an asset to our continual effort to bring MMA training and equipment into the 21st century," remarked Scott Ence, President of Truesport Alliances, Ltd.

The TapouT R&D Training Center is the world's first fully functional MMA facility dedicated to testing MMA specific equipment and training methods. Built by a brand that has become synonymous with the attitude and prominence of mixed martial arts, TapouT's distinctive, authentic logo graces everything from clothing to equipment.

Designed for everyone at all fitness levels, the TapouT R&D Training Center is predominately a class-based training facility with a full schedule that features a variety of MMA-themed classes. In addition to a broad spectrum of martial arts instruction, the majority of the cardio/fitness classes are non-contact.

For more information about TapouT R&D Training Center, visit www.tapoutlasvegas.com.

About Team Tompkins

Team Tompkins is coached by Shawn Tompkins, famed MMA trainer who has taught such notable fighters as Sam Stout, Chris Horodecki, Mark Hominick and recently Goran Reljic, Vitor Belfort, Wanderlei Silva and Mark Coleman. Tompkins was recently nominated for Fighter's Only "Coach of the Year."

In October 2009, Tompkins brought Team Tompkins to TapouT R&D Training Center in Las Vegas, NV. Visit Team Tompkins at www.teamtompkins.com.

Truesport Alliances, Ltd. Launches 'TapouT Worldwide' MMA Equipment Line


Cutting Edge MMA Equipment to Revolutionize Training
LAS VEGAS, NV, Jan 22, 2010 (MARKETWIRE via COMTEX) -- Truesport Alliances, Ltd. (OTCBB: SEWE) has unveiled its newest line of custom engineered mixed martial arts (MMA) equipment.
"The newest line of custom engineered equipment represents a revolution in MMA equipment. With state-of-the-art design, the new equipment line offers cutting edge technology to bring fighters and trainers the most dynamic experience that MMA equipment can offer," said Scott Ence, President of Truesport Alliances, Ltd.

The TapouT Worldwide line of equipment embodies a level of excellence that is unparalleled in the industry. Not only has the TapouT Worldwide equipment line been designed to be aesthetically appealing with clean lines and smooth surfaces, but it has been engineered to be the strongest on the market.

One of the most distinctive features of the new TapouT Worldwide equipment line is its unique modular system allowing for growth or reconfiguration of the equipment without replacing an entire system. As always, the TapouT Worldwide equipment line only uses the most durable materials to ensure years of flawless use.

The equipment has debuted at Truesport Alliances, Ltd.'s TapouT Research & Development (R&D) Training Center in Las Vegas, NV. TapouT R&D Training Center is the world's first fully functional MMA and fitness facility that focuses on the development and testing of MMA products.

By building an unprecedented portfolio of products and services for the MMA community, Truesport Alliances, Ltd. looks to dominate within the fastest growing mainstream sport in the United States.

For more information about TapouT R&D Training Centers, visit www.tapoutworldwide.com.

About Truesport Alliances, Ltd.

Truesport Alliances, Ltd. is the premier logistic marketer of branded concepts and equipment, partnering with mixed martial arts (MMA) industry leaders. Embedded with the explosive growth MMA sport, the company's current clientele base includes the industry's top brands such as UFC, TapouT, Strikeforce and Gold's Gym. Visit the Truesport Alliances, Ltd. website at www.truesportltd.com.



Media Contact:
Noël McDaniel
Email Contact
702-838-2686


SOURCE: Truesport Alliances, Ltd.



CONTACT: http://www2.marketwire.com/mw/emailp...95F8C1E87F9DAB

Copyright 2010 Marketwire, Inc., All rights reserved.
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SUBJECT CODE: Lifestyle and Leisure:Fashion
Lifestyle and Leisure:Personal Care/Fitness
Sports:Equipment and Accessories
Sports:Competitions and Venues
Retail:Apparel

Truesport Alliances, Ltd. Launches 'TapouT Worldwide' MMA Equipment Line
Cutting Edge MMA Equipment to Revolutionize Training

.Press Release Source: Truesport Alliances, Ltd. On Friday January 22, 2010, 8:00 am
LAS VEGAS, NV--(Marketwire - 01/22/10) - Truesport Alliances, Ltd. (OTC.BB:SEWE - News) has unveiled its newest line of custom engineered mixed martial arts (MMA) equipment.

"The newest line of custom engineered equipment represents a revolution in MMA equipment. With state-of-the-art design, the new equipment line offers cutting edge technology to bring fighters and trainers the most dynamic experience that MMA equipment can offer," said Scott Ence, President of Truesport Alliances, Ltd.

The TapouT Worldwide line of equipment embodies a level of excellence that is unparalleled in the industry. Not only has the TapouT Worldwide equipment line been designed to be aesthetically appealing with clean lines and smooth surfaces, but it has been engineered to be the strongest on the market.

One of the most distinctive features of the new TapouT Worldwide equipment line is its unique modular system allowing for growth or reconfiguration of the equipment without replacing an entire system. As always, the TapouT Worldwide equipment line only uses the most durable materials to ensure years of flawless use.

The equipment has debuted at Truesport Alliances, Ltd.'s TapouT Research & Development (R&D) Training Center in Las Vegas, NV. TapouT R&D Training Center is the world's first fully functional MMA and fitness facility that focuses on the development and testing of MMA products.

By building an unprecedented portfolio of products and services for the MMA community, Truesport Alliances, Ltd. looks to dominate within the fastest growing mainstream sport in the United States.

For more information about TapouT R&D Training Centers, visit www.tapoutworldwide.com.

Truesport Alliances, Ltd. Executives to Attend Renowned Fitness Expo
MMA Company to Be Present at Tradeshow for Training & Health

.Press Release Source: Truesport Alliances, Ltd. On Friday January 22, 2010, 4:30 pm EST
LAS VEGAS, NV--(Marketwire - 01/22/10) - Truesport Alliances, Ltd. (OTC.BB:SEWE - News), a mixed martial arts (MMA) company, announced today their presence at the leading fitness expo, the most elite that the industry will present this year. Truesport Alliances, Ltd. will be attending the trade show to educate MMA companies and leaders about the innovative manufacturing of MMA equipment and the private labeling opportunities also available.

Company representatives are looking forward to introducing the opportunity to re-configure existing fitness facilities with the newest line of MMA equipment.

"The Truesport Alliances, Ltd. brand offers incomparable manufacturing of MMA equipment and integration opportunities. We are extremely proud to be the premier MMA company in this industry," said Scott Ence, President of Truesport Alliances, Ltd.